Hootsuite News and Press Releases

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Hootsuite Rebuilds for the AI Era, Introducing Wisdom — a Social-First AI Agent Turning Social Signals into Action

Social moves faster than businesses can keep up. Today, that changes: Hootsuite introduces Wisdom, the social-first AI agent that transforms live social signals into contextual intelligence and coordi

June 26, 2026


Hootsuite and Bynder partner to help global brands scale content experiences

Integration connects Bynder’s DAM with Hootsuite, enabling enterprise teams to scale content across markets while maintaining brand consistency. November 20, 2025 — Hootsuite, a leading enterprise sol


The hidden cost of outdated AI revealed as it drains marketers’ time and budgets

June 25, 2025 — Hootsuite launches OwlyGPT, the first social AI assistant powered by real-time social data, giving marketers the answers outdated AI tools can’t Research reveals 88% of senior marketin


Hootsuite Dominates G2's 2025 Best Software Awards, Securing Top Spot in Social Media Marketing for Enterprise

Hootsuite beats out competitors in ‘Best Software Products’, ‘Best Marketing Products’, ‘Highest Satisfaction Products’, and ‘Best Enterprise Products’ categories February 19, 2025 — Hootsuite has bee


Customer reviews earn Hootsuite 200+ Leader Badges in G2 Winter 2025 Reports

Hootsuite cements position as leader in social media performance, ranking highest among main competitors in key industry reports December 19, 2024 — Hootsuite is thrilled to announce it has been recog


SaaS Shakeup: Hootsuite to acquire Talkwalker to usher in a new era of social media performance

April 8th, 2024 – Hootsuite, a global leader in social media management, is excited to announce it is set to acquire Talkwalker, the leading AI-powered social listening solution. In an era where over


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