# Turn social posts into dollar signs with Hootsuite Standard Plan, create, schedule, engage, monitor, and measure from one AI-first social platform. Hootsuite Standard gives you the essential tools to stay ahead on social media. ## What you get with Hootsuite Standard ### Manage 10 social media accounts Post, schedule, and analyze up to 10 social media accounts with Hootsuite Standard. Need more? Try [Hootsuite Professional](/content/plans/professional/index.html). ### Schedule unlimited posts Hootsuite doesn’t limit how many posts you can schedule. Set up an entire month, week, or year’s worth of content in one sitting. ### Create content faster Generate post ideas, captions, and images, then publish them across your social networks. ## Doing social solo? We can help. Spend less time managing social and more time growing it. Schedule content, track performance, monitor trends, and automate repetitive tasks from one place. Kick back when you log off Schedule posts to all your social networks at once or customize content for each network. You won’t miss out on any engagement, since Hootsuite tells you exactly when to hit publish to get the most likes, comments, and reach. Let data inform your strategy Boost your social performance with analytics reports that show you how you’re doing across all your social networks. View post engagement, get performance highlights, benchmark against up to five competitors, and more. Create engaging content way faster Hootsuite’s AI writing tool instantly creates captions, generates images, and transforms trends into fresh posts. Get to inbox zero (and stay there) DMs piling up? Keep your inbox tidy with a single, centralized inbox for all your public and private messages across networks. Plus, add conversation and contact notes to keep important context close at hand. > Hootsuite makes social media management a breeze. The ability to schedule posts in advance…saves so much time and allows me to enjoy my weekends without having to worry about our social channels. Slade Meadows Digital Marketing Manager Classic of Denton ## Bring your entire social media strategy to one dashboard Creating, posting, and watching your social stats skyrocket. It’s all part of the Hootsuite Standard experience. ## Track the performance of every post (and prove your impact) Measure performance across every network, benchmark against competitors and industry peers, uncover your top-performing content, and get personalized recommendations to improve results. ## Monitor what people are saying about your brand or competitors Strategize smarter by knowing what people are saying and how they feel about your brand. Search the past seven days for mentions of your company, competitors, relevant topics, and hashtags. Plus, use AI to summarize data, detect peaks, and analyze sentiment. ## Engage with your audience on a whole new level Hootsuite makes it easier than ever to reply to messages, hop into public conversations, and manage comments. Streamline replies and engage across Facebook, Instagram, X, and LinkedIn with Hootsuite Standard. ## Work smarter with an AI teammate for social media management Ask natural-language questions about your content performance, competitors, audience, or social trends. Wisdom helps you uncover insights, summarize findings, and discover your next best move without digging through dashboards. ## More Hootsuite Standard features Hootsuite is more than a publishing tool. It's a connected social media workspace that helps you create content, engage your audience, monitor trends, and measure performance from one place. ### AI-powered content creation Generate post ideas, captions, hashtags, and images in seconds with built-in AI tools designed for social marketers. ### Best time to post for your goal See exactly when to post on each social media network to increase engagement, drive traffic, build awareness, or extend reach. ### Premade report templates Prove the value of your hard work with social media report templates. Show performance highlights, engagement, audience insights, and more. ### Trending topics in your industry Monitor what people are chatting about in your industry and get ideas for what to post. Then have AI instantly create trending content. ## Discover what Hootsuite can do for you ### How Stuckey’s boosted online sales by 750% See how a legendary American candy company used Hootsuite to increase online sales by 750%. ### Read Hootsuite customer reviews Our customers call Hootsuite a “game-changer” and a “life-saver” for a reason. ### How Apricotton drove a 108% increase in sales in two weeks Get the scoop on how one small business used Hootsuite to spark social growth at warp speed. ## Frequently asked questions ### Who is the Hootsuite Standard plan good for? Hootsuite Standard is ideal for individuals, small businesses, and growing brands that need a complete social media management solution without advanced approvals, routing, or team workflows. It’s ideal for social media beginners, intermediate users, and even seasoned pros who want to minimize hop-scotching between a dozen open tabs every day. ### Who is the Hootsuite Standard plan not good for? Hootsuite Standard is not ideal for those who need to manage more than 10 social accounts or those who need in-depth social listening, more advanced publishing, or more sophisticated collaboration features. It’s also not the best option for businesses with more high-volume messaging needs. ### What does Hootsuite Standard analytics include? Hootsuite Standard Analytics helps you see why some posts do better than others, tells you the best time to post for your specific audience, and saves you a ton of time pulling data. ### What does Hootsuite Standard social listening include? The great thing about Hootsuite Standard is that you don’t have to upgrade to get social listening (Lumen). It includes access to Lumen, the social listening tool that helps you monitor brand mentions and sentiment. ### How does Hootsuite Standard work? Hootsuite Standard brings publishing, engagement, analytics, listening, and AI-powered insights together in one connected platform. When you log into Hootsuite for the first time, you’ll be prompted to add your accounts. ### What features are included in the Hootsuite Standard plan? Hootsuite Standard includes an array of time-saving social media management tools that help you create content, engage your audience, monitor trends, and measure performance from one place.